Top TikTok Stars Could Earn As Much As $1 Million Per Post

For these unfamiliar, TikTok is a music/social media app originating from China. It permits customers to create enjoyable movies with music and dance to them. Nonetheless, it now appears that it has moved on from being only a enjoyable platform to 1 that could possibly be notably profitable for the platform’s prime stars, the place it has been estimated by market researchers that a number of the prime stars may cost as a lot as $1 million per submit they make.
For instance, researchers imagine that Aashika Bhatia, a 19-year-old Indian actress who has 14 million followers and is gaining tens of 1000’s a day, may doubtlessly cost firms $zero.005 per sponsored submit. Assuming she one way or the other manages to be adopted that all the platform’s 194 million customers, she may earn near $1 million per submit.
Whereas that may look like some huge cash, James Whatley, technique companion on the advertising and marketing company Digitas UK says, “I can really imagine these numbers should you take a look at how a lot cash has been thrown at Instagram. [TikTok] is the recent new factor and tonnes of cash is being thrown at it. The quickest option to get traction on TikTok is to get the number-one influencer to advertise your stuff. Simply this week TikTok and [computer game] Fortnite introduced a partnership cope with a contest for a TikTok dance to be recreated on Fortnite.”
Filed in theguardian
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